Seven more DiscoveryBeat 2010 speakers: From Foursquare to the Wall Street Journal

Our preparations for DiscoveryBeat 2010 are coming down to the wire, and we’re pleased to announced the latest speakers at our conference about how to get apps noticed. DiscoveryBeat 2010 is an event focused on the secret recipes for application discovery and monetization. Our newest speakers represent vital parts of the ecosystem, from investors to app creators and experts who cover the space. Due to its success in 2009, the conference has expanded to a full-day event and will be held on October 18 at The Mission Bay Conference Center in San Francisco. Get your tickets here.

For publishers or app developers, the promise of the mobile and social revolution is compelling. However, new players like Google’s Android are throwing out the early rules and creating new challenges in the ecosystem. How do you get discovered when there are 250,000 other publishers and applications fighting for users across diverse devices and interfaces, such as the PC, social networks, mobile phones, and tablets? We’ve summed up what we’ve learned so far about discovery techniques so far in a new VentureBeat feature, the Discovery Directory. Conference moderators from VentureBeat will include Dean Takahashi, Matt Marshall, Owen Thomas and Anthony Ha.

Here are our latest speakers:

Holger Luedorf is vice president of mobile partnerships at Foursquare. Luedorf will do a one-on-one chat with VentureBeat editor-in-chief Matt Marshall about how Foursquare started as a small company, got noticed and rose to the top ranks of the location-based entertainment market. Holger has held various positions in internet and mobile services since 1998. Before Foursquare, Luedorf worked as senior director of strategic partnerships at Yahoo Mobile. He also worked at T-Mobile International and Red Message.

Aunkur Arya is responsible for mobile partnerships in North America at Google. He focuses on developing the iPhone and Android publisher network in North America. Arya joined Google through its acquisition of AdMob earlier this year. He works with the mobile app ecosystem to help developers create new revenue streams for the mobile business. Arya has spent the past 10 years creating, commercializing and marketing innovative mobile and internet products. Prior to AdMob, he managed strategic partnerships at July Systems and also worked at ComScore Networks and InfoSpace. He will appear on our panel on Follow the Money, about the monetization of apps.

Matthew Bellows is founder of Yesware, which blends video, games, email and CRM to improve the professional lives of salespeople. Prior to founding Yesware, Bellows served in executive roles for companies in the games and communications industries. He was the co-founder of the Wireless Gaming Review, the leading publication for mobile entertainment consumers. He sold WGR to CNET Networks in 2004. He will moderate our fireside chat with Sebastien DeHalleux, co-founder of Playfish, which Electronic Arts acquired for $400 million in 2009.

Garrick Schmitt is managing director West, experience and platforms for Razorfish. He helps Razorfish’s clients think about their brands differently, placing emphasis on creating great customer experiences. He has been with Razorfish since 1999 and has helped many Fortune 500 firms apply user experience design and technology to build better brands. He contributes to the Razorfish Digital Brand Experience Report and the Advertising Age Digital Next blog. He will appear on our panel on Big Media Gets Moving.

Jennifer Scott Fonstad is managing director of venture capital firm Draper Fisher Jurvetson. Fonstad is one of the most senior women in venture capital today. She invests broadly in early stage companies with recent investments in mobile applications, consumer and enterprise application services, and energy management. Her investment successes include Athenahealth, Lumenos, Achex, and NetZero. She sits on the investment committees for DFJ Frontier, DFJ’s partner fund in California, DFJ Tamir Fishman, DFJ’s partner fund in Israel, and is an adviser to the DFJ China and DFJ Vietnam teams. She joined DFJ in 1997. She will appear on our panel on Investing in Discovery, moderated by VentureBeat executive editor Owen Thomas.

Sunil Verma is co-founder of Mobclix, the mobile ad exchange firm that was recently acquired by Velti. He heads the daily operations for the company. Previously, he was a partner in Venus Capital’s Private Equity Group, where he focused on investments in digital media in the U.S. and India. He also worked with growth equity firm Gabriel Venture Partners, Catapult Advisors, Tavant Technologies, and Next Gen Partners.

Yukari Kane is a staff reporter at the Wall Street Journal. Based in San Francisco, she has been writing about technology for nearly 15 years and has covered everything from telecoms to consumer electronics to video games in Chicago, San Francisco and Tokyo. She currently writes primarily about Apple. Prior to the Wall Street Journal, she worked for Reuters and U.S. News and World Report.

Our previously announced speakers include:

Travis Boatman, vice president of worldwide studios for EA Mobile at Electronic Arts;

Simon Khalaf, chief executive of monetization and analytics firm Flurry;

James De Jesus, director of creative development at AKQA;

Lee Linden, co-founder of Tapjoy;

Savinay Berry, vice president at Granite Ventures;

Eric Eldon, co-editor of Inside Facebook and Inside Social Games;

Kabir Kasargod, founder and business development lead of the Vive service of Qualcomm;

Charles Hudson, mobile startup chief and Virtual Goods Summit organizer;

Chris DeVore of Mobilememe;

Laura Fitton, founder of oneforty.com;

Dave Castelnuovo, head of Bolt Creative and half the team behind the iPhone sensation Pocket God;

Julian Farrior, CEO of BackFlip Studios;

Ben Keighran, CEO and co-founder of Chomp;

Peter Farago, vice president of marketing at Flurry;

Alan Warms, CEO of Appolicious.com and AndroidApps.com;

Vijay Chattha, founder and chief talker of VSC Consulting & AppLaunchPR;

Brian Reynolds, chief game designer at Zynga; Norman Winarsky, head of SRI ventures;

Tim O’Brien, vice president of business development for Disney Mobile;

Arjun Sethi, chief executive of LOLapps;

Sebastien DeHalleux, co-founder of Playfish and vice president of business development & strategic partnerships of EA Interactive;

Si Shen, chief executive of Papaya Mobile;

Dave Smiddy, chief executive and co-founder, Infrinity

Marc Gumpinger, chief executive of Scoreloop;

Peter Relan, chairman of YouWeb.

Getting content noticed is a challenge for everyone making apps. Join us at DiscoveryBeat 2010 and hear secrets from top industry executives about how to break through and profit in the new cross-platform app ecosystem. From metrics to monetization, we’ll take an in-depth look at the best discovery strategies and why they’re working. See the full agenda here. The conference takes place on October 18 at the Mission Bay Conference Center in San Francisco. Sponsors include Flurry, Appolicious, appbackr, Adobe, Herakles Data Center, AppLaunchPr, YD Online, and Offermobi. For sponsor info, send an email to sponsors@venturebeat.com. To register, click here. Hurry though. Tickets are limited, and going fast.