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Fab launches holiday pop-up shops

Good grief, Charlie Brown. Halloween is barely over, and the gift-giving-holiday commercialism is starting already.

But since this announcement is from design-centric online shopping mecca Fab.com, we don’t mind it so much.

The startup is launching holiday pop-up shops, virtual boutiques with “affordable daily design for everyone on your list.” Fab’s done pop-up shops for other gift-giving occasions — Valentine’s Day, Mother’s Day — and all with great gift suggestions that have made this reluctant shopper’s gift experiences much smoother.

For the Q4 holidays, Fab‘s taking it a step further and will give you, the shopper, a pop-up shop of beautiful suggestions for a range of different tastes and price points. Pop-up shops will include options:

• For Best Friends
• For Design Lovers
• For Dad
• For Mom
• For Food Lovers
• For Her
• For Him
• For Pet Lovers
• Gifts Under $25
• Gifts from $25 to $50
• Gifts from $50 to 100
• Gifts over $100

Here’s a sneak peek:

[vb_gallery id=567407]

Fab is also taking this as an opportunity to upgrade a few of its navigation and search features. The homepage will feature the holiday shops in the top navigation, a redesigned search bar and sub-nav menus, and new pop-up shop horizontal navigation that may remind you a bit of tablet browsing.

“Thus far in 2012 Fab has grown from 1.5 million customers to 9 million, serving design lovers in 26 countries, and selling 4 products per minute,” said Fab reps in a release on the news.

“We’re hopeful that we’ve been able to brighten your lives and make you smile. This has been a tough week for us here at Fab in NYC, but we’re still smiling. Big time.”

Top image courtesy of jocic, Shutterstock

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