Apple reportedly buys secretive deep learning startup Perceptio

Perhaps in an attempt to make Siri smarter, or to keep the competition’s products dumber, Apple has acquired secretive artificial intelligence startup Perceptio, according to a report today.

Bloomberg said Apple has confirmed the acquisition but will not discuss details of the purchase.

The news comes just three days after a report that Apple had bought another artificial intelligence startup, VocalIQ.

Perceptio does not have an official website, and the two employees named in the article, Nicolas Pinto and Zak Stone, do not list Perceptio on their LinkedIn profiles. The company was not nearly as well-known as other startups currently engaged in the same domain, a type of artificial intelligence called deep learning.

Perceptio’s work involves image recognition that uses artificial intelligence without using a lot of data from many users, according to the Bloomberg article.