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E3 hasn't even officially started, and the Bitmob staff is already hard at work. Here's the first of many batches of photos we'll be sharing with you from Los Angeles, starting with EA's press conference.

Our fearless leaders.

 

The venue.

 

 

The press.

 

The start of the show.

 

Mass Effect 3

 

Shepard vs. a robotic bug.

 

Need For Speed

Star Wars. All of them.

 

The Old Republic.

 

This smoke was not a good idea.

 

FIFA 12

 

Some football player.

 

Another football player.

 

He doesn't look happy with that trophy.

 

'We don't need to bring celebrities out at our press conference.'

 

Curt Schilling of 38 Studios.

Kingdoms of Amalur: Reckoning

 

Ted Price of Insomniac Games.

 

'This game has a gun in it!'

 

Battlefield 3.

 

"Our website is free."