Disguises — for ads and for devices — are becoming a bigger part of mobile ads

Barry Levine October 1, 2015 3:40 PM

In the good news department: Two experts say don’t fear evil AI

Barry Levine September 30, 2015 11:45 AM

VC Byron Deeter: Sales tech more interesting than marketing or ad tech

Barry Levine September 29, 2015 12:30 PM

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New marketing survey: It’s the trust, stupid

Barry Levine September 29, 2015 4:30 AM

London publisher releases second of its high-end picture books customized for each child

Barry Levine September 28, 2015 10:00 AM

Marketers, two new channels are opening up

Barry Levine September 27, 2015 9:26 AM

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Data firm Retention Science unveils its vision of the smartest email marketing

Barry Levine September 25, 2015 10:00 AM

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AppNexus is launching its new video ad capability this month

Barry Levine September 25, 2015 9:00 AM

Following Google’s lead, carriers and users can join in the fight against robocalls

Barry Levine September 24, 2015 2:55 PM

Quixey unveils dynamic ad cards that pull data from apps

Barry Levine September 24, 2015 9:30 AM

Watchwith launches programmatic ads for overlays on TV programs

Barry Levine September 23, 2015 9:00 AM

Pixalate unveils ‘seal of approval’ for app ad sellers

Barry Levine September 22, 2015 5:00 AM

Ad tech shop Sled Mobile launches a platform that prices ads by time

Barry Levine September 21, 2015 9:00 AM

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TapInfluence launches a fully automated platform that could turn influencer marketing into mass media

Barry Levine September 18, 2015 5:00 AM

Facebook offers option for advertisers to only pay for ads that you can — you know — actually see

Barry Levine September 17, 2015 10:53 AM

Data provider LiveRamp adds linking of offline/online customer data to its resume

Barry Levine September 17, 2015 6:00 AM

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Livefyre is now the only natively integrated service in Salesforce and Adobe for user-generated content

Barry Levine September 16, 2015 7:00 AM

Adobe gears up for the programmatic ad future with on-the-fly ad creation

Barry Levine September 15, 2015 9:01 PM

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Instagram’s private test of app-install ads shows more engaged users

Barry Levine September 14, 2015 9:00 AM

Beacons lend a helping hand to visually impaired bus passengers in Bucharest

Barry Levine September 14, 2015 6:00 AM

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Toonimo now allows websites to show themselves to you

Barry Levine September 10, 2015 9:32 AM

Here’s how the new Apple TV platform could redefine apps, ads, and mobile

Barry Levine September 10, 2015 8:31 AM

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Bluecore launches email targeting feature to make marketers’ lives easier

Barry Levine September 10, 2015 5:45 AM

Demandbase buys data provider WhoToo for better B2B targeting

Barry Levine September 10, 2015 5:00 AM

Report: Salesforce users emphasize improving employees’ experiences as well as customers’

Barry Levine September 9, 2015 5:00 AM

Sales accelerator InsideSales opens up its crown jewels to become a business prediction platform

Barry Levine September 8, 2015 4:30 AM

ChoiceStream CEO: Digital advertisers should look beyond viewability and fraud for results

Barry Levine September 5, 2015 12:00 PM

Presidential campaigns continue to evolve online in wake of Obama’s landmark success

Barry Levine September 5, 2015 8:00 AM

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Mobile marketer Fiksu enhances its targeting toolset with personas, device IDs

Barry Levine September 3, 2015 9:00 AM

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One of these online video ads will win Virool’s contest and get to defy gravity

Barry Levine September 3, 2015 3:00 AM

NewsCred nabs $42M to expand beyond content marketing

Barry Levine September 2, 2015 3:00 AM

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Commerce Sciences lands $4M to become the ‘Robin Hood’ of website personalization

Barry Levine August 27, 2015 10:00 AM

Knewton opens up its $100M+ learning platform that discovers how you learn

Barry Levine August 26, 2015 6:00 AM

Video platform-for-hire ViewLift points to a new era of TV-network-as-a-service

Barry Levine August 22, 2015 6:00 AM

Bizible adds real-world events to its sales attribution

Barry Levine August 21, 2015 10:00 AM

These days ‘convergence’ means uniting the selves of the customer

Barry Levine August 18, 2015 4:48 PM

Marketers tout the continuing power of the original engagement tool — the story

Barry Levine August 18, 2015 12:19 PM

How to succeed: ‘Know your customer’ and ‘stay curious’

Barry Levine August 17, 2015 5:41 PM

Like an earthquake, industry disruption comes with warnings and lessons

Barry Levine August 17, 2015 3:41 PM

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Marketing platform Real Magnet hopes to attract startups with new discounted program

Barry Levine August 17, 2015 3:00 PM