Eric Schwartzman is a digital strategist who leads teams in the delivery of digital marketing initiatives. He is the strategist behind online social media training provider Comply Socially and online newsroom management service iPRSoftware. He is author of “Social Marketing to the Business Customer” and has extensive experience providing content marketing, lead generation, search and social optimization, and education technology services to senior leaders at multinational corporations, global nonprofits, the US Military, and federal government agencies. You can follow him @ericschwartzman.