Sam serves as Video Team Leader at Woobi, a cross screen in-game advertising company, which specialises in creating dynamic engagement experiences. In her role managing Woobi’s Video Advertiser divisions, Sam's teams are responsible for the full cycle from business development through operations and media buying to successful long-term business relationships, providing leading ad agency and brand advertisers with an end-to-end solution to achieve each and every campaign KPI and significantly increase ROI.
Sam brings to Woobi over 4 years of experience in advertising and media management. Prior to joining Woobi, she served as an Account Manager at Sawyer Studios, a boutique advertising agency managing premium brands, and as an Account Manager at Unruly Media. Sam holds a BA in Marketing Communication from Emerson College in Boston.
