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Mobile user acquisition methods: Email is for enterprise, social is for startups
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Clash of Clans vs. Game of Thrones: Ascent — Two ways app publishers use celebrity brands to drive user acquisition
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Marketers are about to make new friends — or not — with data scientists
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Analyze this: mobile, adtech, and big data analytics vendors fail to engage marketers
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The future of personalization: Putting yourself in the consumer’s shoes (webinar)
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Who can win in mobile app personalization — and who’s in the game?
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A decent telemarketer could outperform most marketing techs, who don’t know how to use their tools
Marketers are slow to adopt cloud-based solutions for video marketing
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Chef is for developers, Puppet is for admins (There, that’s settled)
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61% of social media managers rely on IT support to use basic SMM tools
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