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Scott Valentine

Scott Valentine is a writer and marketing communications executive with a background in SaaS, m-finance, the second screen and wearables. You can check him out on LinkedIn and at CopyandPR.com
If Facebook is building a WeChat clone, it could face big problems
Guest

If Facebook is building a WeChat clone, it could face big problems

Scott Valentine July 1, 2016 12:10 PM
Mobile user acquisition methods: Email is for enterprise, social is for startups
Guest

Mobile user acquisition methods: Email is for enterprise, social is for startups

Scott Valentine September 9, 2015 1:02 PM
Clash of Clans vs. Game of Thrones: Ascent — Two ways app publishers use celebrity brands to drive user acquisition
Guest

Clash of Clans vs. Game of Thrones: Ascent — Two ways app publishers use celebrity brands to drive user acquisition

Scott Valentine September 8, 2015 11:30 AM
Marketers are about to make new friends — or not — with data scientists
Guest

Marketers are about to make new friends — or not — with data scientists

Scott Valentine August 31, 2015 11:02 AM
Analyze this: mobile, adtech, and big data analytics vendors fail to engage marketers
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Analyze this: mobile, adtech, and big data analytics vendors fail to engage marketers

Scott Valentine August 25, 2015 11:05 AM
The future of personalization: Putting yourself in the consumer’s shoes (webinar)
VB Webinar

The future of personalization: Putting yourself in the consumer’s shoes (webinar)

Scott Valentine August 11, 2015 10:20 AM
Who can win in mobile app personalization — and who’s in the game?
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Who can win in mobile app personalization — and who’s in the game?

Scott Valentine August 4, 2015 12:45 PM
A decent telemarketer could outperform most marketing techs, who don’t know how to use their tools
VB Insight

A decent telemarketer could outperform most marketing techs, who don’t know how to use their tools

Scott Valentine July 29, 2015 9:30 AM
Marketers are slow to adopt cloud-based solutions for video marketing
Guest

Marketers are slow to adopt cloud-based solutions for video marketing

Scott Valentine July 21, 2015 7:45 AM
Chef is for developers, Puppet is for admins (There, that’s settled)
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Chef is for developers, Puppet is for admins (There, that’s settled)

Scott Valentine July 20, 2015 10:40 AM
61% of social media managers rely on IT support to use basic SMM tools
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61% of social media managers rely on IT support to use basic SMM tools

Scott Valentine July 17, 2015 1:20 PM
Retail marketers are struggling to integrate beacons with app data
Guest

Retail marketers are struggling to integrate beacons with app data

Scott Valentine July 16, 2015 8:45 AM
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