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VB Live

Slice through the hype to make bots work for your brand (VB Live)

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Image Credit: Paul Sawers / VentureBeat

Stop reading about other brands’ bots and get your own. From uncovering your marketing opportunity, to implementing the infrastructure at any budget and seizing the competitive advantage, our VB Live event will guide you every step of the way.

Register here for free.

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With 4 billion daily users across the globe and 30 billion daily messages, messaging apps have become one of the top five most frequently used apps in the world.

People are now spending more time in messaging apps than in social media. And messaging has become the one thing people do, more than anything else, on their smartphone that’s never more than three feet from their hand — which means messaging apps are ground zero for consumer time spent, attention, and retention. They’re the proving ground for the transformation of chatbots into a powerful business tool.

Businesses are listening, of course, because the chatbot bandwagon is loud and it’s fast and it’s coming right at you at sonic speeds. So everyone’s getting themselves a bot — and we know that because the media leaps on every new launch.

There’s plenty of news about how bots are taking over the world by taking over the mundane tasks we’ve always hoped robots would handle for us, from travel bots to taco bots, news and shopping bots to weather forecasters right in our pockets. Increasingly chatbots are even proving they can handle core business processes like providing customer support or taking food orders.

So where does it fit in, in your business? And where does your business fit in?

When the rest of the industry is caught up in hype, and you’re feeling in danger of being left behind, it’s hard not join the rush. But when it’s implementing a complex technology being leveraged in a whole new way, it’s also hard to know where to start. Infrastructure, budget, technology resources, time and those will “we get it right?” and “how do we differentiate our brand?” questions are all major barriers to leaping and sticking the landing.

But VB Live has got your back, and is here to help you leap those hurdles. We’re bringing the minds behind our daily spot-on, in-depth bot reporting to you live, in our latest interactive webinar. We’ll also reveal the results of a new study into chatbot usage, including details on how to build your own at any budget).

Stewart Rogers, VentureBeat’s director of marketing technology, will be joined by Veronica Belmont, product manager at Growbot, to talk about how to uncover your brand’s chatbot opportunity, and take you step by step through what it really takes to get yours up and running.

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Don’t miss out!

Register here for free.


From this VB Live event, attendees will learn to:

  • Identify and harness competitive advantage
  • Understand the bot landscape and the opportunities it presents
  • Build your own bot on a budget

Speakers:

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  • Veronica Belmont, Product Manager, Growbot
  • Stewart Rogers, Director of Marketing Technology, VentureBeat

Moderator:

  • Wendy Schuchart, Analyst , VentureBeat