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VB Webinar

A week in the life of a creative marketing team (webinar)

Image Credit: Shutterstock

Join us for this live webinar on Thursday, October 8 at 10 a.m. Pacific, 1 p.m. Eastern. Register here for free.

The devil may be in the details, but for many creative teams, the devil lies in process — process they think will tie their hands and diminish their creative juices. That kind of thinking has been changing as more and more organizations experience the benefits of embracing Agile methodology in their creative development.

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They’ve discovered that Agile — historically seen as the strict purview of dev teams — allows them to get more done, better define and deliver on expectations from internal and external partners, and overall, feel less burned out. Rapid iterations, greater flexibility, and the ability to respond early to changes or marketplace learnings are at the core of the transition that’s steadily infiltrating creative teams everywhere.

However, it’s not easy to change the way creative is done in many organizations or agencies. Long-standing biases and internal structures hold teams back, not to mention just a fear of change.

That’s why we’re bringing together a group of creative leaders who now swear by Agile. They’ll share what success looks like, how they got there, as well as the mistakes to avoid in integrating Agile into your organization.


Don’t miss out!

Register here for free.


In this webinar, you’ll:

  • Hear first-hand experiences from current creative teams using tried and true methods to build faster and respond to industry trends quickly
  • Learn ways to increase the number of great ideas and proof of concepts
  • Use data to analyze and capitalize on changes in projects, marketing and industry trends… before your competitors know what hit ‘em.
  • Capture the lightning in a bottle that ensures amazing customer experiences.

Speakers:

Jim Ewel, CEO, InDemand Interpreting

Stewart Rogers, director of marketing technology, VentureBeat
David Lesue, creative director, Workfront


This webinar is sponsored by Workfront.

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