The CloudBeat Files: Our interview with AgilOne’s Omer Artun

AgilOne does cloud-based predictive analytics, and at VentureBeat’s recent CloudBeat conference, AgilOne CEO Omer Artun took a few minutes to chat with us about big data topics as well as the startup’s recent funding round.

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AgilOne tries to use the cloud to predict parts of the future with some degree of accuracy. The company used CloudBeat to announce its $10 million round of funding and the launch of its product, which provides cloud-based predictive marketing intelligence to help marketers figure out what their customers are going to do before they do it.

Big data itself was a huge topic at the conference. One of the more interesting revelations as one speaker’s assertion that companies were collecting vast amounts of unstructured data on consumers — data that they then were ill-equipped to actually use. Many of the startups at CloudBeat were attempting to meet that need, to make data from social media and other inputs actually useful.