The $35 million investment comes from Battery Ventures, which will also take a minority stake in the company with the deal.
[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":90854,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"business,","session":"D"}']Angie’s List has over 600,000 members across 124 cities in the United States. This new investment will be used to expand into new markets in the U.S. as well as into new rating/review categories — such as the recently launched medical reviews.
Another priority will be expanding into select international markets. There is competition overseas, but by utilizing its 10-plus years of experience in the business, Angie’s List is confident it will work very effectively in other countries as well, Battery Ventures’ general partner Roger Lee tells us.
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$35 million is a lot of money but the company believes its model is built to scale larger both in this country and aboard. Access to providers, quality and reliability are all important factors which Angie’s List currently has working in its favor.
One competitor in this country is Bestcontractors.com, which also allows users to find trust-worthy professionals by way of customer reviews, but that services currently operates in far fewer markets. Yelp, also offers customer reviews, but is broadly focused making it more difficult to find pertinent service recommendations (our coverage).
A newer entry in the arena is GenieTown, which has a special focus on the Bay Area (our coverage).
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