If you’re not in the holiday spirit yet, Apple’s new video ad might get you there.
Like last year’s holiday ad, “The Song” puts Apple products in dramatic and emotional situations, where they play supporting roles.
In the ad a young woman finds an old vinyl record that her grandmother made for her sweetheart long ago. The young woman spins it, digitizes it, and walks around listening to it — and singing to it — on her iPhone.
Then she pulls it into GarageBand on her MacBook Air and puts music and more singing on it.
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It sounds good. She delivers the “duet” to her grandmother on an iPad.
Pretty sweet. Check it out:
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