On-demand luxury fashion startup Armarium launched out of beta today with a $1.25 million investment from Metamorphic Ventures and Venezuelan fashion entrepreneur Carmen Busquets, among others.
The New York-based service debuted in April as an invite-only platform targeting fashion insiders. Now that it’s open to the general public, users will have access to short-term rental pieces from high fashion designers like Alberta Ferretti, Jimmy Choo, and Alessandra Rich.
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Once style and fit are determined, Armarium clothes are temporarily tailored and sent to the user.
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Correction (June 2): Carmen Busquets, co-founding investor of Net-A-Porter, invested in Armarium. Net-A-Porter did not participate in the round.
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