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Digital rewards startup Ifeelgoods scores $6 million

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Ifeelgoods, a startup that manages the digital rewards programs of brands like Samsung and Gap, announced today that it scored a $6 million investment.

France-based recruiting company Up Group led the financing round, putting $3 million on the table. As part of the investment, Ifeelgoods made “an exclusive distribution agreement” with Up Group.

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“Ifeelgoods platform will help to enhance UP Group products and solutions and offer to its clients the largest international digital rewards catalog as well as a unique tool to build campaigns within a few hours,” the startup explained.

Idinvest and Tugboat Ventures, previous Ifeelgoods investors, also participated in the round.

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To date, Ifeelgoods has raised at least $17 million.

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