The hype around Foursquare picked up steam when the company said it was looking for another round of funding, and it was reported that Yahoo and Facebook were both interested in buying the company. Facebook CEO Dennis Crowley (pictured) put the negotiations with investors on hold, which Ben Horowitz from Andreessen Horowitz used as an excuse to very publicly walk away from the table (later proving to be a tactic to secure number one investor spot in the round.) Now, of course, Horowitz says the company naturally invested in Foursquare, citing Crowley as a great founder/CEO, Foursquare’s “killer product” and a “gigantic market.”
[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":195107,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"business,entrepreneur,mobile,","session":"D"}']A good rule of thumb is that $20 million will last for 18 months, depending on a company’s spending. The Facebook acquisition speculation seemed very interesting, given that the company is planning to enter the location space any time now. Even though Foursquare wasn’t acquired by Facebook or anyone else this time, Andreessen Horowitz’s Marc Andreessen is on Facebook’s board, which means that Foursquare may well end up being in Facebook’s pocket – just for a higher valuation.
Now boasting almost 2 million users, Foursquare closed a first round of institutional funding a year ago at $1.35 million from Union Square Ventures, O’Reilly AlphaTech Ventures and a handful of angels. With this funding, Foursquare’s Crowley says the company will beef up its product team (specifically looking for “great engineers”), work on its core business and move into new offices.
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