Updated
The secretive Palo Alto, Calif. company, Fraudwall, also appointed former eBay executive Ken Miller as chief executive, the company told VentureBeat last week. Miller, 34, was the first employee at PayPal hired to tackle fraud. He joined in 2000, as PayPal employee number 22, and became vice president of risk management.
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We think the company may be raising another round of capital, but is not certain.
Both Conway, who invested in search engine Google, and Pitkow, an entrepreneur active in the search industry, have close personal ties to Google, which is one of the leading targets for click-fraud — Pitkow was chief executive of Moreover Technologies, sold to VeriSign in October of 2005. Before Moreover, was chairman of Outride, which was sold to Google. Miller told VentureBeat that Conway is taking an active role in the company, leading its business development — the first time Conway has taken a hands-on role since SnoCap. The two came up with the idea for Fraudwall two years ago.
It joins a field of several players, including the young Clickfacts and the more mature OptimalIQ. (See our piece here.)
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