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The game developer’s guide to the South Korean video game market

When it comes to video game success, one of your most important considerations are your target markets. Where you choose to distribute and promote your game determines growth potential, dictates the payment types you need to support and informs which features you must factor into game development.

The challenge is that uncovering each market’s nuances can be difficult, time-consuming and costly—especially if you’re unfamiliar with the local resources and language.

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We created this guide to help you understand key information about launching and growing your game in South Korea. Informed by Xsolla’s in-house global gaming experts, the guide is designed to help you avoid pitfalls and missed opportunities while marketing to South Korea’s massive gaming audience.

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