How to watch the 500 Startups Weapons of Mass Distribution conference

Scaling your startup can be difficult without the right tools and insights, but where can you turn for such resources? 500 Startups believes its conference Weapons of Mass Distribution (WMD) is a good place to start. The latest installment of this event kicks off on Friday, November 4. But if you’re not able to attend, don’t fret, as you can watch all the action, keynotes, and sessions right here.

Speakers include GrowthHackers chief executive Sean Ellis, Mozilla chief marketer Jascha Kaykas-Wolff, SurveyMonkey senior vice president of growth Elena Verna, and author Nir Eyal.

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The conference starts at 9:00 a.m. Pacific.

Here’s the agenda:

• 9:00 a.m. – 9:15 a.m.: 500 Distro staff opening remarks
• 9:15 a.m. – 9:45 a.m.: Jascha Kaykas-Wolff (CMO, Mozilla)
  Rethink collecting customer data
• 9:45 a.m. – 10:15 a.m.: James Currier (Managing Partner, NFX Guild)
  Unlocking the secrets of growth
• 10:15 a.m. – 10:45 a.m.: Break
• 10:45 a.m. – 11:15 a.m.:  Ryan Deiss (Founder & CEO, Digital Marketer)
  Automate your ideal sales convo
• 11:15 a.m. – 11:45 a.m.: George Lee (Head of Growth, Instagram)
  Running growth for a 116 million user social network
• 11:45 a.m. – 12:15 p.m.: Sean Ellis (Founder & CEO, GrowthHackers)
  Make your marketing team agile or die
• 12:15 p.m. – 1:15 p.m.: Lunch

Track 1 – Rethinking growth fundamentals

• 1:15 p.m. – 1:45 p.m.: Steven Dupree (Entrepreneur in Residence, Trinity Ventures)
  How do I spend my first $10K on marketing?
• 1:45 p.m. – 2:15 p.m.: Brittany Murlas (Content Strategist, Pinterest Expert)
  Why everyone needs to pay attention to Pinterest
• 2:15 p.m. – 2:45 p.m.: Susan Su (Venture Partner, 500 Startups; Head of Marketing, Reforge)
  The ROI of content and how to scale

Track 2 – Hack-tics on the growth battlefield

• 1:15 p.m. – 1:45 p.m.: Lance Loveday (CEO, Closed Loop)
  It’s OK to trick people to click
• 1:45 p.m. – 2:15 p.m.: Elena Verna (SVP Growth, SurveyMonkey)
  Minimize involuntary churn through payment processing
• 2:15 p.m. – 2:45 p.m.: Casey Winters (Advisor to Pocket, Airbnb, Darby Smart;
  Former Growth Lead at Pinterest & GrubHub)
  Constant rejection: A lesson in retaining users
• 2:45 p.m. – 3:15 p.m.: Break

Track 1 – Get ahead of the future of growth

• 3:15 p.m. – 3:45 p.m.: Adelyn Zhou (Co-Founder, Asend Direct)
  Direct Mail 2.0 – Get ahead of the next big growth channel
• 3:45 p.m. – 4:15 p.m.: Karen X Cheng (Founder & CEO, Karen X LLC)
  Facebook is completely changing viral videos – Take advantage of it
• 4:15 p.m. – 4:45 p.m.: Everette Taylor (CMO, Skurt)
  Fueling growth through emotional intelligence

Track 2 – Let’s grow some money!

• 3:15 p.m. – 3:45 p.m.: Daniel Harmon (Creative Director, Harmon Brothers)
  Create videos that don’t just go viral, they drive sales
• 3:45 p.m. – 4:15 p.m.: Patrick Campbell (Co-Founder & CEO, Price Intelligently)
  What you need to know to have the best pricing and positioning
• 4:15 p.m. – 4:45 p.m.: Michael Sharkey (Co-Founder & CEO, Autopilot)
  Souped-up: Get big and fast with strategic partnerships
• 4:45 p.m. – 5:15 p.m.: Break

Closing keynotes

• 5:15 p.m. – 5:45 p.m.: Nir Eyal (Author of “Hooked: How to Build Habit-Forming Products”)
  How to build habit-forming products
• 5:45 p.m. – 6:15 p.m.: Brian Balfour (Founder & CEO, Reforge)
  How to (actually) become elite at growth
• 6:15 p.m. – 6:30 p.m.: 500 Distro Staff
  Closing
• 6:30 p.m. – 7:30 p.m.: Networking reception