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M-Factor raises $10.1M for marketing analysis software

M-Factor raises $10.1M for marketing analysis software

M-Factor Inc., a San Mateo, Calif. maker of marketing analysis software, has raised $10.1 million in a third round of funding, according to a regulatory filing cited by PE Week. Return backers include Bay Partners and U.S. Venture Partners. It has now raised over $16 million in total VC funding since 2003.

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