It’s not easy being CMO. You have to manage multiple channels while trying to maintain a unified customer experience across departments. And there is no taking time off in the age of two-way social media.
Handling these daily struggles requires leadership — an area where LinkedIn and Pinterest excel. Next week at GrowthBeat, you can benefit from their expertise.
[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":1783888,"post_type":"vbevent","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"business,marketing,media,mobile,","session":"D"}']Conor Dougherty, the tech correspondent for The New York Times, will moderate a breakout session featuring Cat Lee, the head of growth product for Pinterest, and Nicolas Draca, head of marketing for LinkedIn. Lee and Draca know how to promote growth, innovation and customer satisfaction.
LinkedIn has been around for 13 years, but last quarter its revenue still rose by 33% over the previous quarter, in part due to increased mobile usage, higher engagement levels and new customers. Pinterest recently launched buyable pins and unveiled its Marketing Developer Partners – vendors with special tools to help businesses optimize their Pinterest content.
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LinkedIn and Pinterest may be on opposite sides of the social network spectrum, but they share a common aptitude for marketing leadership. Find out what they have to say about how you can have the greatest impact at your organization.
Join us at GrowthBeat this coming week at the Parc 55 in San Francisco to network with senior-level marketers and learn about new research and technologies affecting storytelling, convergence, attribution, disruption, leadership and the customer.
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