Merging creativity with technology to drive growth at GrowthBeat 2015

Collaborate. Challenge your thinking. Shape your organization. Drive growth for your team and your company. Register now for the 2nd annual GrowthBeat, August 17 — 18.

If you want to be early to the new trends in user acquisition, analytics, and other marketing technologies and strategies, then you need to come to GrowthBeat.

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Now in its second year, GrowthBeat has emerged as a major event for marketing technology buyers and practitioners. It’s never been so important to get close to your users and apply data to make money.

At this event, you’ll participate in meaningful networking opportunities, main stage fireside chats, and breakout sessions to learn how companies have been so successful with all of the latest products.

GrowthBeat will take up some of the key themes developed at the Growth Summit, but open up the discussion to a group that is much larger than just the CMO community.

Here are some of the confirmed speakers for GrowthBeat 2015:

Joe Megibow, SVP/Chief Digital Officer, American Eagle Outfitters

In his role at American Eagle Outfitters, Joe Megibow is responsible for digitally enabled customer experiences across all channels and touchpoints, including P&L responsibility for the American Eagle and Aerie direct businesses, omnichannel customer-facing technology, online marketing, analytics, and customer service. Megibow was recognized in 2011 as Practitioner of the Year by the Digital Analytics Association and is currently serving on the DAA Board of Directors.

Lara Hood Balazs, SVP, Head of North America Marketing, Visa

Under Lara Hood Balazs’ leadership, the North America marketing organization is dedicated to maximizing business building opportunities for Visa and its clients through activation of Visa marketing platforms and strategic use of partnership assets including NFL and Olympics. Balazs is a graduate of the University of Washington, where she earned a Bachelor of Arts in Pre-Law, graduating magna cum laude with Phi Beta Kappa distinction. She has an MBA from the Kellogg Graduate School of Business at Northwestern University.

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Jon Potter, CMO & EVP Brands, Moet Hennessy USA

Jon Potter joined Moet Hennessy USA as EVP of Brands in July 2012, overseeing a portfolio of brands that includes Hennessy, Moet & Chandon, Veuve Clicquot, Dom Perignon, Krug, Belvedere Vodka, and Glenmorangie. He is also a former field hockey player who was a member of the gold medal-winning Great Britain squad at the 1988 Summer Olympics in Seoul.

Kieran Hannon, CMO, Belkin

As Chief Marketing Officer for Belkin International, Kieran Hannon manages every aspect of the marketing organization globally, including eCommerce and Customer Advocacy (Care). Hannon is a Technology Advisory Board member of Enterprise Ireland, a government agency responsible for promoting Irish companies around the world. Forbes recently recognized him as “one of the most influential CMOs on Twitter.” Hannon graduated from the Dublin Institute of Technology in Ireland with a diploma in Civil Engineering.

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