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Microsoft and Twitter make Bing a better social search engine

A screenshot of Microsoft's Bing search engine.
Image Credit: Microsoft

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Bing, the Pepsi of search engines, today expanded upon its existing partnership with Twitter.

Google and Twitter never rekindled their real-time search deal, but Microsoft appears more eager than ever to bring Twitter’s trending content to its flagship search service.

As of today, Bing enables users to search trending hashtags, Twitter handles, and celebrity-related tweets. The update builds upon an existing exclusive deal signed back in November 2013 that integrated some tweets into search results.

A query for the hash tag “#dailyshow,” for example, yields the following results:

daily-show-2-1

The new features certainly make Bing a better Twitter search engine than Google. Attempt the query above on Google and you’ll first find results for “thedailyshow.cc.com.”

But, as you may have noticed, Twitter already has its own search engine. Do we really need another one?

Via: Search Engine Land.