Skip to main content [aditude-amp id="stickyleaderboard" targeting='{"env":"staging","page_type":"article","post_id":1911244,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"big-data,business,cloud,dev,","session":"C"}']

Microsoft launches Power BI Embedded in public preview

Image Credit: Screenshot

Microsoft today announced a free public preview of Power BI Embedded, a version of the Power BI business intelligence (BI) service that can be tucked inside of other applications.

“You can do this without requiring your users to buy or even be aware of what Power BI is,” said Scott Guthrie, executive vice president for Microsoft’s Cloud and Enterprise group, at Microsoft’s Build developer conference in San Francisco this week.

[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":1911244,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"big-data,business,cloud,dev,","session":"C"}']

Power BI got its start in the mid-2000s and was relaunched as freemium software early in 2015.

This news isn’t much of a surprise. Other BI software companies, like Birst, Pentaho, and Tableau have their own embeddable offerings. But this is a nonetheless a big and sensible step forward for Power BI, which competes with the Salesforce Wave Analytics Cloud, among others.

AI Weekly

The must-read newsletter for AI and Big Data industry written by Khari Johnson, Kyle Wiggers, and Seth Colaner.

Included with VentureBeat Insider and VentureBeat VIP memberships.

The tool is available for free until May 1, said Lara Rubbelke, Power BI Embedded engineer lead.

VentureBeat's mission is to be a digital town square for technical decision-makers to gain knowledge about transformative enterprise technology and transact. Learn More