SANTA CLARA, Calif. — Nvidia chief executive Jen-Hsun Huang showed off the company’s next-generation mobile chip, dubbed Kepler Mobile. Speaking today at the company’s investor day, Huang said that Nvidia made a huge investment in transforming its high-end Kepler family of PC desktop graphics chips so they can run on mobile devices.
[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":714582,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"business,games,mobile,","session":"A"}']Games are extremely demanding when it comes to using computer power, and so it’s hard to create a chip that can handle a huge amount of processing required in games and do that with low power consumption at the same time. This is why mobile graphics have lagged far behind PC graphics.
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Huang said the company made a strategic decision to delay other priorities in order to move Kepler Mobile forward. He showed in a video the best that a newest generation iPad can do. Then he showed Battlefield 3, a high-end PC game, running on Kepler mobile.
It had features such as high-dynamic-range lighting, while the iPad is capable of doing graphics that are “vintage 1999,” Huang said.
In the video below, the first demo shows what the iPad can do, and it cuts over to the Kepler Mobile video after that.
IMAG2703 from VentureBeat on Vimeo.
Photo credit: Dean Takahashi/GamesBeat
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