Playwire cuts rates for streaming and hosting video

Playwire announced today that it has cut the rates for streaming, hosting, and encoding video by up to 50 percent as part of its plan to compete with rivals such as Amazon.

The Deerfield Beach, Fla.-based company makes it simple for publishers and content creators to create online video and monetize it without incurring a lot of costs.

Above: Playwire is going after Amazon.

Image Credit: Playwire

Its service competes with Amazon’s Elastic Transcoder and Amazon CloudFront.

“The reason we feel Playwire is important is that we’re breaking down the barriers that have kept mid-sized businesses out of video,” said Jayson Dubin, chief executive of Playwire, in an email. “Up until this point, video has been both expensive and technically challenging. Now we’ve made it so you can have a complete online video platform for the same costs — or lower — than you would have paid Amazon just to get your video encoded and streamed (and we’re storing your videos for free).”

“Compared to our competitors, we are offering a lower cost product with more options,” he said. “We’re giving publishers a highly customizable video player with everything they need in one place.”

The idea is to give publishers enough help so that they can focus on running their businesses. Playwire’s customers include 3,400 publishers who are providing billions of video streams across all devices: desktop, mobile, tablet, and connected TVs.

Playwire customers get access to a video player, a content delivery network, premier hosting, streaming, encoding in 100 different formats, storage, and analytics, Dubin said. The company also offers the Playwire Sandbox, a private distribution library for video monetization opportunities throughout Playwire’s own video community.

Playwire was founded in 2011 as the parent company of Playwire Media, formerly Intergi Entertainment.