ProfitBricks guarantees lower cloud prices than Amazon for the same performance

While many cloud computing industry spectators have decided that Amazon, Google, and Microsoft are the leaders of the market, lesser-known player ProfitBricks isn’t about to give up.

Berlin- and Boston-based ProfitBricks today issued a bold statement, saying that any workload running on its cloud infrastructure “will cost less than the same workload running at the same performance level on the IaaS [infrastructure-as-a-service] platforms of Amazon, Google, or Microsoft.”

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That’s a brave initiative; it’s surprising to see little ProfitBricks challenge such big companies when it comes to price because the big companies can buy more data center infrastructure at lower prices. But that’s what it’s come down to in such a competitive market, where offsite computing power is becoming a commodity.

ProfitBricks was established in 2010. It offers data center infrastructure in Las Vegas; Frankfurt am Main, Germany; and Karlsruhe, Germany. The startup announced a $19.5 million funding round in 2013.

Here’s some detail on the guarantee the startup is making:

If you can demonstrate to ProfitBricks’ satisfaction, in ProfitBricks’ reasonable discretion, that Amazon, Google, or Microsoft offers regular prices to the public for comparable services, with the same performance level, that are lower than the price you are paying ProfitBricks, then ProfitBricks will credit you the difference in price from the date you notified ProfitBricks of the lower price and adjust the price going forward in accordance with this guarantee. All claims are subject to verification by ProfitBricks.