SAN FRANCISCO — Fans of PewDiePie enjoy watching the Let’s Play YouTube star crapping his pants playing horror games, but what about when he is thrown into a real-life horror environment?
During the YouTube Red announcement this morning, YouTube global head of operations Susanne Daniels announced, Scare PewDiePie. The premise of the YouTube exclusive is part-reality show, part-prank show. A camera crew will follow PewDiePie as he explores specially designed sets that are inspired by the various horror video games he plays.
[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":1825736,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"business,games,media,","session":"C"}']The move shows how YouTube plans to deliver exclusive content to its new $9.99-a-month subscription service as well as take advantage of one of its biggest stars, who antics made him $7.5 million last year and are part of a growing $3.8 billion gaming-video market.
Scare PewDiePie is set to release on YouTube’s subscription paid service, YouTube Red ($9.99 a month), in 2016.
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