The real world imitates the virtual with Fallout 4 ramen

In Fallout 4, you come across a robot named Takahashi. The robot is a Protectron in Diamond City, and it has been making Power Noodles ramen for the past 15 years.

Now it turns out that there’s a new brand of Fallout 4 ramen in Japan. The instant ramen has the Fallout 4 logo on its package, according to Famitsu. I am not sure how popular Fallout 4 is in Japan, but with a name like Takahashi, I believe this ramen is going to be a smashing success.

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Fallout 4 has shipped more than 12 million copies since it debuted last fall, so the ramen marketing campaign isn’t a bad idea, particularly if you want to make your freeze-dried salty noodles stand out from the next package.

For the record, my extended family does not own a ramen business in Japan, and the Takahashi character below bears no resemblance to me.

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ダイヤモンドシティの麺職人ロボTakahashiからインスタントヌードルをもらいました。「ナニニシマスカー」 #フォールアウト4 #FO4 pic.twitter.com/EqTgGyZ3FV

— 週刊ファミ通＠毎週木曜発売 (@WeeklyFamitsu) February 10, 2016