The Walking Dead and Fear the Walking Dead are going to get their own trading cards. Topps has teamed up with AMC to produce digital and physical trading cards based on the popular post-apocalyptic television shows.
The Topps Company is announcing an official partnership with AMC to introduce “terrifying, never-before-seen content” from the TV phenomenon The Walking Dead and its popular companion series, Fear the Walking Dead, for fans to collect and trade.
[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":1948908,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"bots,business,games,mobile,","session":"D"}']The Topps Digital app, The Walking Dead: Card Trader, is now available in the App Store and Google Play Store. It is the first place that fans can access new Topps trading cards from the zombie shows. The app will feature new digital card releases on a daily basis, covering the entire history of The Walking Dead, from Rick’s initial discoveries in abandoned Atlanta during Season 1 to the suspenseful introduction of Negan in the Season 6 finale.
In the same app, and for the first time ever, fans of Fear the Walking Dead will also be able to collect and trade cards of new favorite characters including Madison, Travis, and the enigmatic Victor Strand as they experience the collapse of society.
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To celebrate the launch of the new app, Topps will give all fans who install and register the app one special, limited-edition digital card daily for their first seven days of app use.
“The Walking Dead and Fear the Walking Dead have passionate and rabid fan bases looking for new and creative ways to stay connected to their favorite shows,” said Jeremy Strauser, the general manager of Topps Digital, in a statement. “Topps is uniquely capable of delivering both physical and digital trading cards that will keep fans engaged and allow them to own a piece of these acclaimed shows.”
The Topps physical trading cards for the two shows will be available starting this fall. The Walking Dead: Complete Fifth Season card set will be available in October and will tell the full story of the highest-rated season of the show, from the escape from Terminus to the journey to Alexandria.
“We are thrilled to be working with Topps to bring both great physical card products and an innovative digital app to our The Walking Dead and Fear the Walking Dead fan base,” said Theresa Beyer, the senior vice president of brand activation and promotions for AMC.
The Walking Dead: Complete Fifth Season physical trading cards will launch in October of this year, and The Walking Dead: Survival Box physical trading cards will launch this December.
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