Twitter adds native video support to its Twitter Kit

Twitter has incorporated native video support into its Twitter kit developer offering. When implemented, app users will be able to watch full-screen Twitter videos and GIFs without having to open up a new app or go to a browser. The company says that iOS apps are supported now, with support for Android coming soon.

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With people sharing Vines, or even videos taken from within Twitter, having a natural feel to the user experience can be important. Personally, I’m not a fan of clicking on a video link and having it jump me to another site because after I’ve finished watching it, I may not remember to go back to whatever app I was previously using.

By making media such as photo and videos part of Twitter Kit, the service is hoping to offer a more seamless experience.

Twitter says that this feature will support the latest version of Twitter Kit on iOS 8 and above.