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Twitter introduces new ‘tweemail’ feature (no, this has nothing to do with ‘Survivor’)

So you want to share that tweet, but you don’t want to retweet it. And you don’t want to copy, paste, and email, or take a screenshot and send it. Twitter will soon have a solution for you.

According to Twitter’s blog, the social network is now rolling out a share-this-tweet-via-email feature. Or, as I like to call it, “tweemail.”

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If that sounds a little odd from a communications utility that already enables massive amounts of sharing via its own tools on its own service, that’s because it is. But Twitter has a method to its madness, and it’s all about reaching new users:

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Of course, you can retweet any of these to your Twitter followers, but sometimes you want to share with another group, like your college roommates or your parents or a friend who isn’t yet on Twitter.

The feature will be rolling out over the next few weeks, Twitter says. A “More” icon will be show up next to the reply, retweet, and favorite buttons. Click it, select email, and Twitter email the tweet, with a comment or introduction, to whoever you wish.

(That does bring up the question: What else will be added with email under the rather nebulous heading of “more.”)

No doubt Twitter will use the email address you send — and the tweemail itself — to market its services to those who are not yet tweeting.

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