Watch 7 years of iPhone evolution in one hypnotic GIF

Has it really been only seven years since Steve Jobs first walked on stage and gave the epic demo of the first iPhone?

It’s hard for many of us to even remember what the world was like before then, when we didn’t have a computer we could carry around in our pockets. And yet, like so many revolutionary products, that first iPhone seems so lame given the pace at which Apple has continued to evolve the speed and functionality and size of the gadget.

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To see how the iPhone has changed over the years, the folks at PicClick.com, a visual product search company, put together this GIF. Now you watch, over and over and over, how the iPhone’s size and shape have evolved since the day Jobs’ demo first blew the world’s mind.