How do you identify trends? It’s a question of critical importance to any business.
Rohit Bhargava, author of the book “Non-Obvious: How to Think Different, Curate Ideas, and Predict the Future,” has some advice for marketers (or anyone else, really) who need to know how consumers will be thinking in a year or so.
[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":1677415,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"business,entrepreneur,marketing,mobile,","session":"B"}']This week on the show, we talk with Bhargava about his book, his consulting practice, and what content curation and selfies tell us about where our world is headed.
Plus: We tell you what to think about:
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- Apple Watch
- Mobile World Congress
- The fact that Intel might be supplying chips for Apple’s iPhone, for the first time in years.
All this and more is in our latest weekly episode. Check it out!
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