Skip to main content [aditude-amp id="stickyleaderboard" targeting='{"env":"staging","page_type":"article","post_id":710863,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"business,","session":"D"}']

Microsoft tries to boost Windows Phone downloads with new ‘Red Stripe Deals’

Microsoft tries to boost Windows Phone downloads with new ‘Red Stripe Deals’

Trying to steal a bit of attention away from Facebook's big Home event, Microsoft has just announced a new program to get Windows Phone apps more attention called "Red Stripe Deals."

ss sale

Trying to steal a bit of attention away from Facebook’s big Home event, Microsoft has just announced a new program to get Windows Phone apps more attention called “Red Stripe Deals.”

[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":710863,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"business,","session":"D"}']

Apple and Google both offer ways to see featured applications and games in their respective app stores, but they aren’t regularly pointing out which apps are for sale. (However, there are several third-party apps that show you what is for sale.)

Now, every Thursday, Microsoft will offer up a new collection of Windows Phone apps and games that are discounted.

AI Weekly

The must-read newsletter for AI and Big Data industry written by Khari Johnson, Kyle Wiggers, and Seth Colaner.

Included with VentureBeat Insider and VentureBeat VIP memberships.

“Each week the Store’s Red Stripe Deals Collection will feature three popular apps and games — typically one Xbox game, one indie game, and one top-rated app — for at least 50% off the original price,” Microsoft writer Michael Stroh wrote in a blog post.

The first apps and games available under the Red Stripe Deals banner are Runtastic PRO, Assassin’s Creed: Altairs Chronicles HD, and King Oddball. All of them cost $0.99 each.

Man pushing sale buttons via ra2studio/Shutterstock

VentureBeat's mission is to be a digital town square for technical decision-makers to gain knowledge about transformative enterprise technology and transact. Learn More