Youbetme grabs $2.7M to help you keep track of all your bets

Youbetme is betting it can make your casual bets with friends more fun — even when it comes to a high stakes game of beer pong. And today the social betting startup announced it has secured a fresh $2.7 million round of funding.

Youbetme is a service that helps you keep up with the various bets you make with friends, find new bets, and otherwise add a gaming element to casual betting on sporting events, personal challenges, and anything else you can think of. It lets you set the stakes, participants, and other stipulations of every bet, and can be very useful for keeping track of who owes you.

[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":1609499,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"business,entrepreneur,social,","session":"B"}']

But more than that, Youbetme extends the experience of betting with friends beyond just shaking hands. We heard first heard about Youbetme when the company presented at the VentureBeat-hosted DEMO conference back in 2012.

The startup said it plans to use the new capital to hire additional employees and continue growing. The series A round comes from SierraMaya360, DVG, Abingdon Capital, and others. As part of the funding deal, angel investor and Bills.com founder Brad Stroh will join the startup’s board.

Founded in 2012, the San Francisco, Calif.-based Youbetme has raised $3.9 million in funding to date.