For the first time, YouTube is providing its creators with additional information about the sounds and music they include in videos uploaded to the site, the company announced today.
YouTube said it sympathized with creators who may not have a clue how the rights for the music and sound effects added to their work would affect its audience reach. Because of that, creators will now be able to search the royalty-free YouTube Audio Library for tracks that can be used for free and ad-supported videos. Also, they’ll be able to see which of those tracks are available across the world.
[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":1620768,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"business,media,","session":"D"}']So, if you think your video is going to get traffic across the globe, it probably isn’t a good idea to choose music that can only be played in the U.S. and Canada — as all of Europe and Asia will be locked out from viewing it (and I guess also obviously hearing it, too).
This is one of many changes YouTube said it plans to roll out for creators in hopes that the service will be easier to use and give them tools to not only maintain their audience but grow it as well, as VentureBeat reported back in June.
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