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Subscribe Events Video Special Issues Jobs

AR/VR

Rosenberg/MidJourney

Why 2024 will be the year of 'augmented mentality'

Virtual reality with woman interacting.

Improving the customer experience with virtual and augmented reality

Closeup of camera len inside the women eye , futuristic digital vision augmented reality technology concept

A new milestone in augmented reality: Functional contact lenses

Nike’s iPhone app will use AR to fit shoes with sub-2mm accuracy

Nike’s iPhone app will use AR to fit shoes with sub-2mm accuracy

Jeremy Horwitz May 9, 2019 6:21 AM
Epson moves Moverio AR glasses to USB-C for phone and PC compatibility

Epson moves Moverio AR glasses to USB-C for phone and PC compatibility

Jeremy Horwitz May 8, 2019 5:58 AM
ARCore’s Environmental HDR mode uses AI to mimic real-world lighting

ARCore’s Environmental HDR mode uses AI to mimic real-world lighting

Kyle Wiggers May 7, 2019 5:05 PM
High Fidelity VR firm lays off 25%, focuses on virtual offices

High Fidelity VR firm lays off 25%, focuses on virtual offices

Dean Takahashi May 7, 2019 4:42 PM
Everything Microsoft announced at Build 2019

Everything Microsoft announced at Build 2019

Paul Sawers May 7, 2019 4:14 AM
Microsoft’s HoloLens 2 has become the AR industry’s dullest thud
Opinion

Microsoft’s HoloLens 2 has become the AR industry’s dullest thud

Jeremy Horwitz May 6, 2019 1:03 PM
Gurman: WWDC will bring iOS app redesigns, iPad on Mac, and new Watch apps

Gurman: WWDC will bring iOS app redesigns, iPad on Mac, and new Watch apps

Jeremy Horwitz May 6, 2019 6:04 AM
What to expect at Microsoft Build 2019: AI, Azure, and more

What to expect at Microsoft Build 2019: AI, Azure, and more

Emil Protalinski May 2, 2019 2:22 PM
At F8 2019, Oculus proved VR is too important to trust to Facebook
Opinion

At F8 2019, Oculus proved VR is too important to trust to Facebook

Jeremy Horwitz May 2, 2019 6:34 AM
NexTech AR tool watches your face as you shop, pitches when you smile

NexTech AR tool watches your face as you shop, pitches when you smile

Jeremy Horwitz April 30, 2019 5:00 AM
How to watch the Facebook F8 2019 stream

How to watch the Facebook F8 2019 stream

Emil Protalinski April 30, 2019 4:44 AM
How AR and VR are driving return on investment in the Enterprise Reality Ecosystem
Guest

How AR and VR are driving return on investment in the Enterprise Reality Ecosystem

Tim Merel April 25, 2019 11:11 PM
Khronos and major retailers partner on universal 3D objects for AR and VR

Khronos and major retailers partner on universal 3D objects for AR and VR

Jeremy Horwitz April 25, 2019 9:15 AM
Pharos AR lets you interact with a holographic Childish Gambino

Pharos AR lets you interact with a holographic Childish Gambino

Jeremy Horwitz April 24, 2019 8:30 AM
How to find the right headset for your enterprise VR project
Guest

How to find the right headset for your enterprise VR project

Simon Kuntz April 21, 2019 12:12 PM
Fraunhofer demonstrates 5G virtual reality video streaming software

Fraunhofer demonstrates 5G virtual reality video streaming software

Jeremy Horwitz April 17, 2019 8:49 AM
Jack Daniel’s AR app turns whiskey bottles into pop-out storybooks

Jack Daniel’s AR app turns whiskey bottles into pop-out storybooks

Jeremy Horwitz April 15, 2019 9:26 AM
In the 5G era, here’s how phones, tablets, and laptops should converge
Opinion

In the 5G era, here’s how phones, tablets, and laptops should converge

Jeremy Horwitz April 12, 2019 10:46 AM
Apple hires Jaunt VR founder and multi-camera 3D expert Arthur van Hoff

Apple hires Jaunt VR founder and multi-camera 3D expert Arthur van Hoff

Jeremy Horwitz April 9, 2019 11:26 AM
Laurene Powell Jobs-backed Nearpod acquires Flocabulary student creativity tool

Laurene Powell Jobs-backed Nearpod acquires Flocabulary student creativity tool

Dean Takahashi April 8, 2019 9:00 AM
Avatars will be our guides in immersive AR worlds — and brands need to be ready
Guest

Avatars will be our guides in immersive AR worlds — and brands need to be ready

Amir Bozorgzadeh April 4, 2019 11:11 PM
Third Aurora’s AR app Displai lets you tour model homes on empty lots

Third Aurora’s AR app Displai lets you tour model homes on empty lots

Jeremy Horwitz April 3, 2019 10:03 AM
AT&T: Our 5G network is ready for 2880×1600 VR and 5ms latency games

AT&T: Our 5G network is ready for 2880×1600 VR and 5ms latency games

Jeremy Horwitz April 1, 2019 11:34 AM
Helios’ WIZT uses AR to locate household items and business inventory (updated)

Helios’ WIZT uses AR to locate household items and business inventory (updated)

Jeremy Horwitz April 1, 2019 7:39 AM
Dreams won’t support PSVR in early access

Dreams won’t support PSVR in early access

Jamie Feltham, Upload VR March 30, 2019 4:44 PM
Beat Saber Oculus Quest hands-on: Feelin’ fine

Beat Saber Oculus Quest hands-on: Feelin’ fine

David Jagneux, UploadVR March 24, 2019 3:34 AM
Why 6G research is starting before we have 5G

Why 6G research is starting before we have 5G

Chris O'Brien March 21, 2019 6:03 AM
HP unveils $599 Reverb VR headset with super pixel density and 114-degree FOV

HP unveils $599 Reverb VR headset with super pixel density and 114-degree FOV

Jeremy Horwitz March 19, 2019 8:37 AM
Google’s Gradient Ventures joins $58 million investment in AR startup Mojo Vision

Google’s Gradient Ventures joins $58 million investment in AR startup Mojo Vision

Paul Sawers March 19, 2019 5:00 AM
Nissan Design works with Haptx to bring realistic touch to VR vehicle design

Nissan Design works with Haptx to bring realistic touch to VR vehicle design

Dean Takahashi March 14, 2019 12:00 PM
Apple confirms June 3 to June 7 dates for WWDC 2019 in San Jose

Apple confirms June 3 to June 7 dates for WWDC 2019 in San Jose

Jeremy Horwitz March 14, 2019 9:06 AM
HTC’s Viveport Infinity unlimited VR service will cost $99 per year

HTC’s Viveport Infinity unlimited VR service will cost $99 per year

Jeremy Horwitz March 14, 2019 6:49 AM
Whispr wants to transform frontline services with AI-powered voice-guided instructions

Whispr wants to transform frontline services with AI-powered voice-guided instructions

Paul Sawers March 14, 2019 1:37 AM
Ryff raises $3.6 million to place virtual objects in movie, commercial, and TV scenes

Ryff raises $3.6 million to place virtual objects in movie, commercial, and TV scenes

Dean Takahashi March 13, 2019 9:00 AM
HaptX teams up with FundamentalVR to create VR surgery gloves

HaptX teams up with FundamentalVR to create VR surgery gloves

Dean Takahashi March 13, 2019 6:01 AM
LaunchDarkly raises $44 million to help software developers test new features

LaunchDarkly raises $44 million to help software developers test new features

Kyle Wiggers March 13, 2019 4:05 AM
Morpholio lets you walk into an AR sketch

Morpholio lets you walk into an AR sketch

Dean Takahashi March 12, 2019 5:00 AM
AR is going to kill the map’s blue dot
Guest

AR is going to kill the map’s blue dot

Brendan Ciecko March 10, 2019 8:30 AM
Apple has no viable alternative to iPhone-tethered AR glasses — yet

Apple has no viable alternative to iPhone-tethered AR glasses — yet

Jeremy Horwitz March 8, 2019 10:40 AM
Google reveals AI tricks behind new augmented reality animations

Google reveals AI tricks behind new augmented reality animations

Kyle Wiggers March 8, 2019 7:55 AM
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