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How brands are shaping the future of mobile advertising

Bee7 takes the sting out of re-engaging daily mobile game users

Amobee Triggers helps you deliver ads at key moments without the pitfalls

‘Is Pepsi okay?’ Twitter unveils promoted stickers with partner PepsiCo

Groupon tops the app charts, while 11 major retailers are failing their users

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P&G’s new digital ad strategy only works for them

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Pokémon Go is a small business’s dream

Former Gravity4 CEO Gurbaksh Chahal sentenced to a year in jail

How Facebook’s attack on ad blockers screws publishers

Barcelona steps up crackdown and fines on Airbnb

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Massively engaged: How Walgreens and Rosetta stone inspire app loyalty (VB Live)

SeatGeek takes on Ticketmaster with primary ticketing platform that can be integrated into any app

Adblock Plus offers workaround to block Facebook ads again

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Does mobile rule in omnichannel? How Dollar Shave Club keeps 3 million subscribers happy (VB Live)

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The struggle to stand out from competitors at B2B events: Here’s a solution

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ReFUEL Spark combines A.I. with 10,000 designers to help you win at Facebook ads

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A user’s perspective on in-game ads: What developers need to know

Contact management platform FullContact raises $25M for growth through ‘strategic acquisitions’

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45 million email subs can’t be wrong: How RetailMeNot drives LTV through acquisition and engagement (VB Live)

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Why Pokémon still matters 20 years later

Shira Abel, ‘Footloose,’ and the problem of marketing debt – VB Engage

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Omnichannel done right: 4 ways to keep the “communication” in marketing communications

AppsFlyer ranks mobile ad networks by retention and downloads

BMW’s new ads: no wait for Tesla Model 3 needed

Samsung spinoff turns to Kickstarter to fund a smart shoe for golfers

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Why the game marketing ecosystem is ripe for disruption

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Machine Zone tops Farm Heroes, Lego Jedi, and spiritual dragons in July TV ad spend

VB Live
Do brands need a bot? The case for and against (VB Live)

Flipboard starts showing vertical video ads

What esports can learn from the NFL, Major League Baseball, and the World Cup

Spot.IM grabs $13 million to solve your website’s most pressing engagement problem

EA’s Peter Moore wants to transform esports jocks into mainstream stars

Vala Afshar, American yogurt, and improving human performance with mobile tech – VB Engage

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Apptimize secures $12.4 million to help optimize your apps

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Glispa launches Voltu, an influencer marketing platform for your app in emerging markets

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Why 2017 will be the year of custom programmatic

Google adds 2016 Summer Olympics features across Search, YouTube, and Maps

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What Instagram’s analytics API means for social marketers

Google parent Alphabet reports strong $21.5B in revenue and $8.42 EPS for Q2 2016
