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Marketing

Partner Content

Why companies need to bridge the digital-physical divide -- and how

Your marketing approach may be why your customers are blocking you

U.K. data watchdog’s report on Facebook shenanigans is far more shocking than $664,000 fine

Marketing agencies are broken
Guest

Marketing agencies are broken

Mike Templeman, Foxtail Marketing July 4, 2016 10:15 AM
How Hillary Clinton’s policies become tweets

How Hillary Clinton’s policies become tweets

Harrison Weber July 2, 2016 9:10 AM
Masters of mobile data: Acquiring high-value users, the right way (VB Live)
VB Live

Masters of mobile data: Acquiring high-value users, the right way (VB Live)

VB Staff June 30, 2016 8:30 PM
So you thought you knew email? How’s your ROI looking? (VB Live)
VB Live

So you thought you knew email? How’s your ROI looking? (VB Live)

VB Staff June 30, 2016 3:26 PM
Google reveals Android N is named Nougat

Google reveals Android N is named Nougat

Emil Protalinski June 30, 2016 9:05 AM
NewAer Kiosk launches to make proximity-aware displays available to all
Exclusive

NewAer Kiosk launches to make proximity-aware displays available to all

Stewart Rogers June 30, 2016 7:45 AM
How the shaving clubs stack up: Best of the blades
Partner Content

How the shaving clubs stack up: Best of the blades

VB Staff June 30, 2016 4:44 AM
Personalization works: It’s how Walmart.com increased sales by billions (VB Live)
VB Live

Personalization works: It’s how Walmart.com increased sales by billions (VB Live)

VB Staff June 29, 2016 4:40 PM
How mobile studios can use game influencers to overcome overcrowded app stores

How mobile studios can use game influencers to overcome overcrowded app stores

Dean Takahashi June 29, 2016 11:00 AM
Where are your customers? 6 strategies to help mobile app publishers better leverage big data
Partner Content

Where are your customers? 6 strategies to help mobile app publishers better leverage big data

VB Staff June 29, 2016 7:45 AM
Amazon sells cheap Android phones to Prime members in exchange for lockscreen ads and offers

Amazon sells cheap Android phones to Prime members in exchange for lockscreen ads and offers

Paul Sawers June 29, 2016 7:16 AM
Talia Wolf, testing outcomes, and jumping from perfectly good planes – VB Engage

Talia Wolf, testing outcomes, and jumping from perfectly good planes – VB Engage

Stewart RogersTravis Wright, CCP.Digital June 28, 2016 8:05 AM
LinkedIn launches programmatic buying for its display ads

LinkedIn launches programmatic buying for its display ads

Ken Yeung June 28, 2016 5:00 AM
How Citi North America nails predictive analytics for marketers: Art versus Science (VB Live)
VB Live

How Citi North America nails predictive analytics for marketers: Art versus Science (VB Live)

VB Staff June 27, 2016 7:30 PM
The mobile publisher’s perspective: Why we’re still talking about transparency
Guest

The mobile publisher’s perspective: Why we’re still talking about transparency

Ionut Ciobotaru, PubNative June 27, 2016 10:20 AM
4 ways data products are redefining brand interactions
Partner Content

4 ways data products are redefining brand interactions

Anil Mathews, Near June 27, 2016 4:10 AM
Green Man Gaming carves out a $40 million niche in Steam’s shadow (updated)

Green Man Gaming carves out a $40 million niche in Steam’s shadow (updated)

Jason Wilson June 26, 2016 10:00 AM
Overwatch rules the airwaves as WWE and Kirby fight for your eyeballs
Guest

Overwatch rules the airwaves as WWE and Kirby fight for your eyeballs

Jon Cappetta, iSpot.tv June 25, 2016 5:00 AM
What Apple is doing to help small developers benefit from App Store search ads

What Apple is doing to help small developers benefit from App Store search ads

Jordan Novet June 24, 2016 3:04 PM
Analysis of 10 billion mobile video ads shows what gets your app installed

Analysis of 10 billion mobile video ads shows what gets your app installed

John Koetsier, TUNE June 23, 2016 1:10 PM
Amex demos Facebook Messenger bot with purchase alerts, restaurant recommendations, and more

Amex demos Facebook Messenger bot with purchase alerts, restaurant recommendations, and more

Paul Sawers June 23, 2016 10:30 AM
Upfront Ventures adds partner from Accel with focus on VR and marketing

Upfront Ventures adds partner from Accel with focus on VR and marketing

Ken Yeung June 23, 2016 7:00 AM
After 80 million web-based transactions, Schedulicity goes native

After 80 million web-based transactions, Schedulicity goes native

Stewart Rogers June 23, 2016 5:00 AM
In the battle of the restaurant apps, almost everyone is losing, even McDonalds

In the battle of the restaurant apps, almost everyone is losing, even McDonalds

Stewart Rogers June 23, 2016 4:30 AM
How to become a personalization ninja and delight every customer (VB Live)
VB Live

How to become a personalization ninja and delight every customer (VB Live)

VB Staff June 22, 2016 6:45 PM
Google launches AdSense Labs, first options are showing fewer ads and adding mobile inline ads

Google launches AdSense Labs, first options are showing fewer ads and adding mobile inline ads

Jordan Novet June 22, 2016 11:33 AM
Lytics launches a web personalization tool with a novel trick up its sleeve

Lytics launches a web personalization tool with a novel trick up its sleeve

Stewart Rogers June 22, 2016 6:00 AM
Adobe sees ‘record’ $1.4B revenue in Q2, stops disclosing new Creative Cloud subscribers

Adobe sees ‘record’ $1.4B revenue in Q2, stops disclosing new Creative Cloud subscribers

Harrison Weber June 21, 2016 1:56 PM
Bryan Kramer, staying human, and the rise of the chatbots – VB Engage

Bryan Kramer, staying human, and the rise of the chatbots – VB Engage

Stewart RogersTravis Wright, CCP.Digital June 21, 2016 8:07 AM
WWDC for CMOs: How Apple’s announcements will impact marketing
Guest

WWDC for CMOs: How Apple’s announcements will impact marketing

Oren Kaniel, AppsFlyer June 20, 2016 3:05 PM
Competing with Candy Crush: How to win inventory and users that pay (VB Live)
VB Live

Competing with Candy Crush: How to win inventory and users that pay (VB Live)

VB Staff June 20, 2016 10:10 AM
Why are visitors STILL getting lost in your site’s navigation?
Guest

Why are visitors STILL getting lost in your site’s navigation?

Matt Timoteo, Clicktale June 19, 2016 12:28 PM
Building the perfect analytics stack: It’s now about choice and customization
Guest

Building the perfect analytics stack: It’s now about choice and customization

Jared Feldman, Canvs June 18, 2016 4:00 PM
Big big data: Microsoft/LinkedIn could be a privacy fiasco, but it doesn’t have to be
Guest

Big big data: Microsoft/LinkedIn could be a privacy fiasco, but it doesn’t have to be

Ryan Phelan, Adestra June 18, 2016 2:18 PM
Apple’s new search ads are a kick in the teeth for app makers
Guest

Apple’s new search ads are a kick in the teeth for app makers

Ted Nash, Tapdaq June 18, 2016 11:20 AM
Facebook giving brands improved tools for their Instant Articles

Facebook giving brands improved tools for their Instant Articles

Ken Yeung June 17, 2016 12:05 PM
Buffer is laying off 11 percent of employees

Buffer is laying off 11 percent of employees

Jordan Novet June 16, 2016 2:28 PM
The ripple effect of a market correction in adtech
Guest

The ripple effect of a market correction in adtech

Eric Wheeler, 33Across June 16, 2016 11:43 AM
Facebook says that Sony won the E3 conference war

Facebook says that Sony won the E3 conference war

Dean Takahashi June 15, 2016 1:05 PM
Twitter now lets advertisers target ads by emoji

Twitter now lets advertisers target ads by emoji

Ken Yeung June 15, 2016 9:00 AM
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