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Subscription success: What’s Birchbox got that you don’t? (VB Live)
User acquisition costs drop in December — a pleasant surprise for iOS and Android publishers
The Bouqs Company raises $24 million to deliver eco-friendly flowers to your door
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Teeing up the most engaged Super Bowl experience ever
Trump’s immigration ban prompts messaging giant Viber to offer free calls from U.S. to 7 countries affected
Starbucks CEO Schultz plans to hire 10,000 refugees after Trump ban
ProBeat: Samsung should make all its phone batteries
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Hyperlinks with superpowers: How Superlinks take consumers on a magical journey
Google parent Alphabet stock slips 3% after earnings miss
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Winter is coming for marketing technology
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Rethink your rewarded ad strategy
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Activision’s King quietly acquires analytics firm Omniata
Here’s how China’s ‘big 4’ smartphone firms are fighting for customers globally
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4 pressing problems that AI marketing can solve
Stephane Kasriel, machine marketing, and the future of work – VB Engage
AOL announces self-serve mobile ad sales platform
Civis Analytics adds surveys so brands can better understand themselves
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Xbox One smashes aside PlayStation 4, Blizzard on TV
Nike has found a novel use for AR for marketing shoes
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As AI advances, 4 potential risks emerge
‘Beauty in a box’ subscription startup Birchbox to open brick-and-mortar store in Paris
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3 questions marketers should ask before investing in AI
Westworld is full of sex and violence, but the show’s Google Home bot won’t talk about it
Two Bit Circus raises $15 million to build next-generation micro-amusement parks
Amplero adds machine learning to help pinpoint and leverage influential customers
AdStage adds support for Salesforce and HubSpot, launches a one-stop data API
Samsung rolls out Android Nougat 7.0 to Galaxy S7 and S7 Edge, other devices to follow in first half of 2017
Mozilla unveils new logo, font, and design
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Proof lands $2 million to explain the cause and effect of your marketing spend
Sales CRM startup Pipedrive raises $17 million from Atomico and others
China’s Innotech Capitals buys ad automation firm Ad-Juster
Social Native gets authentic fans to create social media content for brands
Halo Wars 2 inspires a social media strategy game on Twitter
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Why has PR avoided the chatbot craze?
Katia Beauchamp, AI everywhere, and signing 1 million subscribers – VB Engage
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5 ways AI can turbocharge modern marketing
Google graduates ‘Show fewer ads’ feature out of AdSense Labs
eBay to combat counterfeiters with professional authenticators that inspect high-end goods
Uber touts ‘first global sports partnership’ as it teams up with soccer giant Manchester United
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