Mark Ghermezian, free sneakers, and how apps are taking over the world – VB Engage

Stewart RogersTravis Wright, CCP.Digital October 18, 2016 7:44 AM

Swrve launches Conversations to help engage mobile users in-app

Stewart Rogers October 18, 2016 6:00 AM

Google’s launching click-to-message ads on Google Search that connect consumers with companies over SMS

Paul Sawers October 18, 2016 2:04 AM

GamesBeat and Bots showcase VentureBeat’s new Channel Strategy

Blaise Zerega October 17, 2016 12:59 PM

NPD: 28% of U.S. population ages 13 to 54 purchase extra video game content

Mike Minotti October 17, 2016 10:00 AM

Vimeo now lets creators spruce up their profile pages with looping cover videos

Paul Sawers October 17, 2016 7:01 AM

Exclusive

94% of consumers would use mobile wallets more if they gave something back

Stewart Rogers October 17, 2016 5:03 AM

App Annie study shows U.S. retail leads the way in mobile disruption

Stewart Rogers October 17, 2016 2:55 AM

Germany asks Tesla to stop using ‘Autopilot’ in advertising

Reuters October 16, 2016 7:58 PM

Guest

Chatbots have a superpower over apps

Stefan Kojouharov October 16, 2016 12:10 PM

Guest

5 tech innovations I want to see in marketing

Aaron Agius, Louder.Online October 15, 2016 2:00 PM

Guest

After Facebook’s mistake, let’s hit reset on video ads

Jeremy Zeleznock, Genesis Media October 15, 2016 7:15 AM

Exclusive

Study shows triggered push notifications are 2,770% better than batch messages

Stewart Rogers October 14, 2016 7:30 AM

Exclusive

Fanbytes launches its programmatic Snapchat influencer marketing platform

Stewart Rogers October 14, 2016 6:30 AM

Guest

Today’s VC funding drought will drive tomorrow’s adtech consolidation

Ido Pollak, Matomy Media Group October 13, 2016 7:37 PM

Sponsored

The future of mobile video is looking up

David Pokress, AdColony October 13, 2016 7:45 AM

mParticle lands $17.5 million to boost access to ‘third wave’ of mobile data

Stewart Rogers October 13, 2016 6:00 AM

Facebook adds new ways to monetize Instant Articles, including video and carousel ads

Ken Yeung October 12, 2016 1:29 PM

David Steinberg, crossing devices, and VR ads that smash you in the face – VB Engage

Stewart RogersTravis Wright, CCP.Digital October 12, 2016 7:45 AM

Exclusive

Omniconvert’s bold move: Allowing everyone to decide the future of its CRO tool

Stewart Rogers October 12, 2016 7:15 AM

AppsFlyer drops knowledge to prepare mobile developers for the holiday download rush

Jeff Grubb October 12, 2016 6:00 AM

Exclusive

GetResponse launches its marketing automation platform focused on small businesses

Stewart Rogers October 12, 2016 4:00 AM

LVMH says ‘no way’ it will do business with Amazon

Reuters October 11, 2016 8:46 PM

IronSource launches Aura to give 100 million smartphone users the cure to shovelware

Stewart Rogers October 11, 2016 6:00 AM

VB Live

How Staples grew its mobile influence by 3x (VB Live)

VB Staff October 10, 2016 9:37 AM

Guest

Shrinking financial markets will drive consolidation in martech

Shashi Upadhyay, Lattice Engines October 10, 2016 1:44 AM

Google acquired YouTube 10 years ago today

Paul Sawers October 9, 2016 5:05 PM

Guest

New study reveals best time to show ads

Joe Liebkind October 8, 2016 7:15 AM

Guest

How Pocket Gems’ Episode has seen 700% growth — appealing to Gen Z

Michael Dawson, Pocket Gems October 8, 2016 5:25 AM

Exclusive

Neumob brings its app acceleration technology to China

Stewart Rogers October 7, 2016 8:30 AM

VB Live

103% lift in revenue: See how one email personalization trick did it (VB Live)

VB Staff October 7, 2016 7:25 AM

Mobile advertisers are spreading their ad budgets to Android

Dean Takahashi October 7, 2016 6:00 AM

VB Live

1:1 at scale — How to use A.I. for a better customer experience (VB Live)

VB Staff October 6, 2016 7:59 AM

Apple starts showing App Store search ads in the U.S.

Jordan Novet October 5, 2016 6:23 PM

Analysis

Apple’s App Store search ads launch: 3 things you should know

John Koetsier, TUNE October 5, 2016 5:30 PM

VB Live

Programmatic CRM: Reach micro-targeting nirvana at half the cost (VB Live)

VB Staff October 5, 2016 5:15 PM

Guest

Pour one out for the BlackBerry

Matt Keiser, LiveIntent October 4, 2016 5:05 PM

Marshall Kirkpatrick, faulty Facebook, and what AdWeek taught us about content – VB Engage

Stewart RogersTravis Wright, CCP.Digital October 4, 2016 7:47 AM

5,760 New York minutes: The story of Advertising Week 2016

Stewart Rogers October 3, 2016 7:30 AM

VB Live

Turning social interactions into transactions (VB Live)

VB Staff October 2, 2016 8:01 PM