ss ecommerce

Enterprise software titan SAP has agreed to buy up e-commerce tech player Hybris, the companies announced today.

Zug, Switzerland-based Hybris was founded in 1997 and offers various software solutions related to multi-channel e-commerce and data management. Notably, its apps are already in use by major companies including 3M, Bridgestone, Levi’s, Nikon, and Proctor & Gamble.

With resources from SAP, Hybris will be able to continue dominating in the e-commerce market.

AI Weekly

The must-read newsletter for AI and Big Data industry written by Khari Johnson, Kyle Wiggers, and Seth Colaner.

Included with VentureBeat Insider and VentureBeat VIP memberships.

“Joining with SAP will significantly expand the scope, scale, and power of Hybris’ commerce platform, and allow us to deliver the next generation of customer engagement innovation across all channels,” Hybris CEO Ariel Lüdi said in a canned statement.

Hybris will operate as independent business unit of SAP. The two companies expect regulatory approval by the end of the third quarter of 2013.

The terms of the deal were not disclosed.

E-commerce photo via violetkaipa/Shutterstock

VentureBeat's mission is to be a digital town square for technical decision-makers to gain knowledge about transformative enterprise technology and transact. Learn More