The Force is now strong with Apple TV.
Disney Infinity 3.0, the latest version of the toys-to-life game series that adds Star Wars to the mix, is out today for Apple TV. Disney Infinity is typically considered a traditional console experience, so many will likely watch its performance on Apple’s digital media player. If the game succeeds on Apple TV, we could see publishers bringing console experiences to the platform.
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Our review of Disney Infinity 3.0 called it bigger and better than its predecessors, with the Star Wars additions fitting in nicely and complimenting the Disney Infinity model. Star Wars is a multi-generational brand, so its inclusion to the toys-of-life space attracts fans across all demographics.