Frank Lee likes to level up. So on April 4, the Drexel University game design professor will turn a Philadelphia skyscraper into a giant game of Tetris. Observers at the upcoming Philly Tech Week event will be able to play a working version of the famous Nintendo block-puzzle game through a contraption that controls the lights of the 29-story building.
It’s another example of video game culture spilling over into real life, and another strange moment in the history of video games, where a nutty use of technology can create a marketing spectacle. Multiple players will be able to go head-to-head in a Tetris battle that people on either side of the city can watch.
[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":1101889,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"games,offbeat,","session":"A"}']Lee, the head of Drexel University’s Entrepreneurial Game Studio, made news last year when he created the world’s largest video game last year to display a working version of Pong on a Philadelphia building. This time, once against as part of Philly Tech Week, Lee wants to outdo himself with a bigger extravaganza.
He is making a two-sided game of Tetris occupying more than 100,000 square feet of Brandywine Realty Trust’s Cira Centre building. Last year’s Pong took up 59,800 square feet as part of a promotion for the Philadelphia Museum of Art.
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Last year’s event received the Guinness World Record for the “Largest Architectural Video Game Display,” so this year’s will likely break that record. Pong used 460 light-emitting diodes affixed to the Center’s shadowbox spandrels.
This time, a player can take a controller at Eakins Oval, on the north side of the building, and face off against an opponent on the south side of the building. Players can also play a cooperative version of the game in pairs.
“My goal for creating Pong on the Cira Centre last year was for people in Philadelphia to have a unique, shared experience,” Lee said. “It wasn’t just for the several hundred people who got to play, but thousands of others — from people walking along Schuylkill River to people driving on I-76, for those couple of hours, we were all sharing in that experience.
“One regret that I had was that we only used one side of the building. So it was only visible to half of the city. This year, I wanted to find a way to use all sides of the building and truly created an aesthetic of a unique and fleeting moment shared by all the people in Philadelphia.”
On April 4, the Philly Tech Week will show off the Tetris game in a festival dubbed “Arcade at the Oval.” The Philly Tech Week event is a celebration of tech and innovation that will span 100 events from April 4 to April 12. If you want a chance to play, here’s a link for a lottery.
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