At the crowded geek conclave known as Comic-Con in San Diego, Calif., Microsoft and 343 Industries introduced the full trailer for their upcoming promotional film based on the adventures of Master Chief. Halo 4: Forward Unto Dawn is a five-episode live-action series starring a young ensemble cast. The first episode will launch on the Machinima Prime YouTube channel and on Halo Waypoint beginning October 5.
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Sorority Row filmmaker Stewart Hendler directed Forward Unto Dawn based on the script penned by Smallville alums Todd and Aaron Helbing. It stars a plethora of young up-and-coming actors who have had roles in The Twilight Saga (Daniel Cudmore as the Master Chief), Mission Impossible: Ghost Protocol (Mike Dopud), and Dance Academy (Tom Green).
The Halo franchise isn’t new to elaborate prerelease marketing campaigns. Los Angeles-based Stan Winston Studio and New Deal Studios built the gigantic Halo 3 Believe diorama to promote that game’s release, which resulted in an amazing TV spot.
Microsoft will release Halo 4 for the Xbox 360 worldwide on November 6.