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Microsoft: Sorry if Orth offended you — no comment on next Xbox

Microsoft: Sorry if Orth offended you — no comment on next Xbox

Microsoft apologizes for the short-sighted and insulting comments from one of its creative directors.

Adam Orth Microsoft sorry

Microsoft is in damage-control mode after Microsoft Game Studios creative director Adam Orth said a little too much on Twitter yesterday.

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In a public Tweet, Orth expressed that he didn’t see what the big deal is with a console that requires an online connection. He compared an always-on system with a vacuum and a mobile phone. Orth also suggested that people who live in areas without stable Internet should move if they want to “get with the times.”

Many gamers were offended. Others just couldn’t believe that an official Microsoft employee would speak out on such a hot topic. Either way, it was enough to get Microsoft to issue an apology.

Microsoft sent GamesBeat the following statement:

We apologize for the inappropriate comments made by an employee on Twitter yesterday. This person is not a spokesperson for Microsoft, and his personal views do not reflect the customer-centric approach we take to our products or how we would communicate directly with our loyal consumers.  We are very sorry if this offended anyone, however we have not made any announcements about our product roadmap, and have no further comment on this matter.

For those keeping score, that is an apology, a “sorry if this offended” you, and a “no comment” all in a few sentences. Don’t let anyone ever say Microsoft PR isn’t efficient.