Amazon has been making an aggressive push for its new Kindle line up, especially with the Fire, which it hopes will be a vehicle for media content sales. Last week, the company said it had already sold “millions” of the Fire, and it was currently selling 1 million units with the Kindle branding per week.
[aditude-amp id="flyingcarpet" targeting='{"env":"staging","page_type":"article","post_id":367610,"post_type":"story","post_chan":"none","tags":null,"ai":false,"category":"none","all_categories":"mobile,","session":"C"}']To push Kindle sales for the year even further, the company is offering customers who order by 8 p.m. PT on Dec. 21 free two-day shipping on four Kindle models: the $79 Kindle, $99 Kindle Touch, $149 Kindle Touch 3G and $199 Kindle Fire. Each product fills its own niche, but if I had to guess which of these would be the best-selling, I’d guess the $79 Kindle for the crazy-low pricing and the $199 Kindle Fire, for being a cheap Android tablet that can play Angry Birds, read books and watch movies.
Amazon introduced the Kindle Fire, the fourth-gen Kindle and Kindle Touch back in late September and began selling the Fire and Touch models in mid-November. By the beginning of December, Amazon had shipped between 3 and 4 million Kindle Fire units, which could mean it is already the number two tablet by market share in the U.S. after the Apple iPad.
AI Weekly
The must-read newsletter for AI and Big Data industry written by Khari Johnson, Kyle Wiggers, and Seth Colaner.
Included with VentureBeat Insider and VentureBeat VIP memberships.
Will you be buying/receiving a Kindle for the holidays this year?
VentureBeat's mission is to be a digital town square for technical decision-makers to gain knowledge about transformative enterprise technology and transact. Learn More