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Topic > mobile marketing

How Garmin is breaking new ground in digital advertising (VB Live)
VB Live

How Garmin is breaking new ground in digital advertising (VB Live)

VB Staff February 8, 2017 9:45 AM
Rethink your rewarded ad strategy
Guest

Rethink your rewarded ad strategy

Jazz Sahota, Survata January 26, 2017 5:37 AM
Why Garmin gave creative a seat at the marketing table (VB Live)
VB Live

Why Garmin gave creative a seat at the marketing table (VB Live)

VB Staff January 10, 2017 1:30 PM
How personal tech giant Garmin turned data + creative into a 9.7x return on ad spend (VB Live)
VB Live

How personal tech giant Garmin turned data + creative into a 9.7x return on ad spend (VB Live)

VB Staff January 4, 2017 12:25 PM
Masters of Mobile Data IV: How leveraging real-time data has become table stakes (VB Live)
VB Live

Masters of Mobile Data IV: How leveraging real-time data has become table stakes (VB Live)

VB Staff December 22, 2016 9:41 AM
Turning data-driven creative into digital marketing success (VB Live)
VB Live

Turning data-driven creative into digital marketing success (VB Live)

VB Staff December 20, 2016 6:50 PM
New report shows marketers missing vast majority of mobile engagement opportunities
Partner Content

New report shows marketers missing vast majority of mobile engagement opportunities

VB Staff December 15, 2016 8:10 AM
4 omnichannel trends changing the state of retail marketing
Partner Content

4 omnichannel trends changing the state of retail marketing

Lisa Manthei, Emarsys December 15, 2016 4:30 AM
Masters of mobile data: Learn to bend without breaking (VB Live)
VB Live

Masters of mobile data: Learn to bend without breaking (VB Live)

VB Staff December 8, 2016 10:30 AM
Masters of Mobile IV: Survival of the fittest data strategy (VB Live)
VB Live

Masters of Mobile IV: Survival of the fittest data strategy (VB Live)

VB Staff December 6, 2016 11:35 AM
3 tactical strategies to turn real-time mobile insights into action
Partner Content

3 tactical strategies to turn real-time mobile insights into action

Lisa Manthei, Emarsys December 5, 2016 4:10 AM
Masters of Mobile Data IV: From hype to reality in 2017 and beyond (VB Live)
VB Live

Masters of Mobile Data IV: From hype to reality in 2017 and beyond (VB Live)

VB Staff November 29, 2016 4:45 PM
Are your mobile and app KPIs measuring up? (VB Live)
VB Live

Are your mobile and app KPIs measuring up? (VB Live)

VB Staff November 7, 2016 8:35 AM
How Staples grew its mobile influence by 3x (VB Live)
VB Live

How Staples grew its mobile influence by 3x (VB Live)

VB Staff October 10, 2016 9:37 AM
Apple’s App Store search ads launch: 3 things you should know
Analysis

Apple’s App Store search ads launch: 3 things you should know

John Koetsier, TUNE October 5, 2016 5:30 PM
Why your mobile KPIs may be sending you down a rabbit hole (VB Live)
VB Live

Why your mobile KPIs may be sending you down a rabbit hole (VB Live)

VB Staff September 27, 2016 3:40 PM
Take it from Gilt and Zillow: It’s not the size of your user base, it’s how you use it (VB Live)
VB Live

Take it from Gilt and Zillow: It’s not the size of your user base, it’s how you use it (VB Live)

VB Staff September 8, 2016 4:10 AM
IDFA zeroing is almost upon us: What mobile marketers need to know

IDFA zeroing is almost upon us: What mobile marketers need to know

John Koetsier, TUNE August 30, 2016 3:08 PM
Mobile gaming rules TV in the dog days of summer
Guest

Mobile gaming rules TV in the dog days of summer

Jon Cappetta, iSpot.tv August 27, 2016 3:00 PM
Partnership is the key to propelling an indie game dev to global success
Guest

Partnership is the key to propelling an indie game dev to global success

Mehmet Ecevit, Gram Games August 21, 2016 1:05 PM
The 4 trends and technologies that will shape mobile game marketing
Guest

The 4 trends and technologies that will shape mobile game marketing

Roman Zhdanov, Plarium August 17, 2016 2:30 PM
A user’s perspective on in-game ads: What developers need to know
Guest

A user’s perspective on in-game ads: What developers need to know

Avi Hadas, Appnext August 10, 2016 6:01 AM
Shira Abel, ‘Footloose,’ and the problem of marketing debt – VB Engage

Shira Abel, ‘Footloose,’ and the problem of marketing debt – VB Engage

Stewart RogersTravis Wright, CCP.Digital August 9, 2016 9:31 AM
Monetization: How GSN Games conquers the biggest challenge in free-to-play (VB Live)
VB Live

Monetization: How GSN Games conquers the biggest challenge in free-to-play (VB Live)

VB Staff August 5, 2016 8:46 AM
Glispa launches Voltu, an influencer marketing platform for your app in emerging markets
Exclusive

Glispa launches Voltu, an influencer marketing platform for your app in emerging markets

Stewart Rogers August 2, 2016 6:00 AM
3 ways Pokémon Go can make players happy with push notifications
Guest

3 ways Pokémon Go can make players happy with push notifications

Momchil Kyurkchiev, Leanplum July 30, 2016 4:00 PM
Quality over quantity: How Zillow Group’s user acquisition strategy lands loyal app users (VB Live)
VB Live

Quality over quantity: How Zillow Group’s user acquisition strategy lands loyal app users (VB Live)

VB Staff July 26, 2016 2:25 PM
Mobile user 30-minute series: Show me the monetization! (VB Live)
VB Live

Mobile user 30-minute series: Show me the monetization! (VB Live)

VB Staff July 19, 2016 7:17 PM
Kiip raises $12 million to further its moments-based advertising platform

Kiip raises $12 million to further its moments-based advertising platform

Ken Yeung July 19, 2016 6:00 AM
Andrew Grill, full disclosure, and influencing the influencers – VB Engage

Andrew Grill, full disclosure, and influencing the influencers – VB Engage

Stewart RogersTravis Wright, CCP.Digital July 5, 2016 8:10 AM
NewAer Kiosk launches to make proximity-aware displays available to all
Exclusive

NewAer Kiosk launches to make proximity-aware displays available to all

Stewart Rogers June 30, 2016 7:45 AM
Analysis of 10 billion mobile video ads shows what gets your app installed

Analysis of 10 billion mobile video ads shows what gets your app installed

John Koetsier, TUNE June 23, 2016 1:10 PM
Competing with Candy Crush: How to win inventory and users that pay (VB Live)
VB Live

Competing with Candy Crush: How to win inventory and users that pay (VB Live)

VB Staff June 20, 2016 10:10 AM
Get to know your audience intimately before you build a mobile-marketing plan (VB Live)
VB Live

Get to know your audience intimately before you build a mobile-marketing plan (VB Live)

VB Staff June 15, 2016 1:13 AM
Tenjin raises $2.5 million to figure out the ROI for mobile marketing campaigns

Tenjin raises $2.5 million to figure out the ROI for mobile marketing campaigns

Dean Takahashi June 2, 2016 7:00 AM
Mobile user 30-minutes series: Acquisition strategies that pay (VB Live)
VB Live

Mobile user 30-minutes series: Acquisition strategies that pay (VB Live)

VB Staff June 1, 2016 8:15 PM
AppsFlyer expands analytics biz into $1.4B Latin American mobile gaming market
Exclusive

AppsFlyer expands analytics biz into $1.4B Latin American mobile gaming market

Jason Wilson May 27, 2016 8:30 AM
How Easy Taxi beautifully integrates on- and off-line tactics to acquire 20 million users (VB Live)
VB Live

How Easy Taxi beautifully integrates on- and off-line tactics to acquire 20 million users (VB Live)

VB Staff May 19, 2016 4:37 PM
A better approach to app monetization
Guest

A better approach to app monetization

Andrew Gerhart, AerServ May 18, 2016 1:40 AM
App user acquisition: It’s not just about getting ’em, it’s about keeping ’em (VB Live)
VB Live

App user acquisition: It’s not just about getting ’em, it’s about keeping ’em (VB Live)

VB Staff May 6, 2016 4:45 PM
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