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Topic > mobile marketing
$100K revenue via 1 in-app message? Mobile app marketing automation is taking off
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Tapjoy: If your in-game ad is intrusive, you're doing it wrong
Apple growing its share of the mobile ad spend
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Berlin’s Adjust app analytics firm raises $7.6M as it expands overseas
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The Mobile Silo: Why your mobile marketing dollars rarely take off
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Mobile advertisers: CPI campaigns represent a tradeoff between risk and volume
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Marketing automation platform Mobile Bridge exits stealth, eyes U.S. market (exclusive)
Upsight unveils GeoTrigger for mobile marketers to tap location data in marketing campaigns
Voxel boosts mobile app install rates 50-200% by automating instant app-trial ads
RetailMeNot rides the tablet wave with iPad app launch
Overlooked Opera Mediaworks acquires AdColony in bid to become ad powerhouse
Intergi's Playwire video-ad network quietly grows past 1.2 billion ad views
Android takes the lead in mobile ad traffic — and cash — for the first time ever
London's mobile marketing shop Somo scrapes in $5.5M
Google to Android app developers: Shape up or ship out
Death to CPC and CPM? Ad platform MyBuys launches no-sale-no-cost display ads service
Facebook wants your data for free, but Jana will pay 3.48 billion people for theirs
Opera Mediaworks looking to buy hundreds of millions of dollars of mobile ad companies
AppsFlyer raises $7.1M so your app won’t get buried alive in the app stores
Mobile marketing automation is the new, new, new thing
10X growth in 18 months: StartApp hits 1.5B downloads, 70K installs, and 200M daily impressions
Grow Mobile grows 300% in six months as its app marketing platform takes off
TapSense launches native ad marketplace to eradicate the mobile banner ad
inMarket bets it can cash in with Apple's iBeacon in grocery stores
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A great app or game is required, but not sufficient, for success in mobile marketing
Icon Ventures raises $100M for its first SaaS, cloud & dev tools fund
Video ads coming to a Facebook mobile app near you
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How developers can regain value in the mobile marketing chain
Apps want to be free, and we love ads (report)
Developers are dissatisfied with app marketing and advertising
How game publishers like Kabam and Zynga use mobile ads to get on app store leaderboards
How $96,000 can buy you a top 10 ranking in the U.S. app store
Mobile ads GPS study: How far will you drive for a deal? (infographic)
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Retargeting for mobile messaging: An old marketing tool becomes new again
New Tumblr mobile monetization plan: pay-per-view (you pay, they view)
Forrester’s top 10 trends for mobile in 2013
Google announces ‘biggest change to AdWords in 5 years:’ mobile is now baked in
AppGratis closes $13.5M in funding with revenue at $1M/month and users growing at 300K/day
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